help: press release

Systolic blood pressure

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100% natural and clinically proven health solution from Works with Water Nutraceuticals that helps lower and maintain healthy blood pressure in as little as 6 weeks

 

help: blood pressure

The problem
Up to 40% of UK adults – over 16 million people - currently suffer from high blood pressure or hypertension, a figure that is likely to rise further as obesity, salt intake, alcohol and lack of exercise are on the increase1. Referred to as ‘the silent killer’, there are no obvious symptoms that indicate a person has high blood pressure. Untreated hypertension can cause kidney damage, and raises the risk of heart attack, stroke and other cardiovascular diseases, which is the biggest killer in the UK2.

The solution
help: blood pressure uses the power of nature and science to tackle the problem of hypertension. This innovative nutraceutical product is designed to bridge the gap between nutrition and pharmaceutical drugs, incorporating the best of both worlds: natural ingredients with clinically proven health benefits.

help: blood pressure contains 100% natural ingredients including dairy peptides – bioactive proteins extracted from milk by using advanced scientific methods – that have been proven to deliver results after a minimum period of four weeks. All health claims are supported by clinical studies. For more information, please have a look at the ‘How it Works’ section.

help: blood pressure is water-soluble, allowing it to dissolve in water, other non-carbonated beverages and soft foods whilst retaining its full effectiveness. Take a sachet of help: blood pressure twice a day – just add it to your favourite drink or soft food - for a minimum of six weeks for best possible results.

Our promise to our customers is what we call the ‘timeline to efficacy’ – people should see an improvement of their blood pressure reading after six weeks of twice-daily use of help: blood pressure. However, every person is unique in their genetic makeup, and if positive results cannot be seen after this period of use, we recommend that you seek an alternative solution.

How it works
Extensive research has shown that dairy peptides (lactrotripeptides), the key ingredient in help: blood pressure, reduces the chemical in the blood stream that causes blood vessels to narrow and constrict (angiotensin II)3 . Therefore, a decrease of this chemical will help the blood vessels to relax and widen, and so the pressure of blood within the blood vessels is reduced.

Although dairy peptides can be found in milk, the beneficial blood pressure lowering effect is only activated when the bioactive peptides are extracted from the milk4. This means that drinking litres of milk is not going to lower your blood pressure. An easy and effective solution is to simply take a sachet of help: blood pressure twice a day to get the required measured dosage of dairy peptides.

In a recent consumer trial of 67 individuals with hypertension, 89% recorded a significant reduction in their blood pressure after taking the product5.

Who would benefit
help: blood pressure is especially suitable for:

  • People with a family history of high blood pressure
  • People with an increased risk of having high blood pressure due to lifestyle choices, obesity or other factors (e.g. post pregnancy)
  • People who are pre-hypertensive but not yet on blood pressure medication (optimum blood pressure is 120 / 80 mmHg)

Those who have a blood pressure reading that is higher than 159 mmHg/ 99 mmHg are advised to consult their doctor first to discuss their health situation and options.

help: blood pressure is suitable for lactose intolerant people, vegetarians and diabetics and is gluten-free.

help: blood pressure is available from Asda, Waitrose and Holland & Barrett stores (Boots from 31st January 2011) and online at www.workswithwater.co.uk, priced at £15.79 and £54.99 for a week’s or month’s supply (month’s supply only available via website). Visit www.workswithwater.co.uk for more information.

Notes to editors:

1 Source: Blood Pressure Association
2 Source: British Heart Foundation
3 All study references can be found here: http://www.workswithwater.co.uk/documents/HBP%20References.pdf
4 Source: http://www.medicalnewstoday.com/articles/29795.php
5 Works With Water conducted its own consumer trial of 67 individuals with hypertension in 2008. Participants were asked to consume the equivalent of 2 x 4g sachets each day and record their blood pressure regularly

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